Term or monthly pricing: how clubs decide
There is no correct way to price a class, but there are consequences you can see in advance. This guide walks through the choices a club makes and what each one does to cash flow, to families and to your Sunday evenings.
Quick answer
Charge by the term if your classes run in seasons and you want money before the season starts; charge by the month if children join and leave all year and families prefer a smaller regular payment. Whichever you choose, decide in advance what happens to a child who joins part-way through, whether a second child is cheaper, whether there is a one-off registration fee, and when you chase a bill that is late. Those four rules cause most of the awkward conversations at the desk.
This guide gives no price recommendations. What a class should cost depends on your rent, your coaches and your town, and none of that is something we know. It covers the structure, and what Gympillar does at each decision.
On this page
- Per term, monthly, or a block of sessions
- A child who joins part-way through
- Sibling rates: a percentage or a sum
- A registration fee once a season
- A discount for paying up front, or a set term price
- Instalments and automatic payments
- Chasing a bill that is late
- Putting it together
- Questions clubs ask
Per term, monthly, or a block of sessions
Per term means a family pays for a fixed run of weeks, typically a season like fall or winter. You know your income before the term starts and fewer children drift out in week four, because they have already paid. The cost is a larger single bill, which some families find hard, and a lumpy cash flow for you between terms.
Monthly means a smaller payment that repeats until the family stops. It suits recreational classes with continuous intake, and families like the predictability. The cost is administrative: twelve invoices a year per family instead of three or four, more chasing, and children who leave on a month’s notice.
A block of sessions (eight lessons, a ten-class pass, a camp week) suits swim lessons, camps and trials. It is simple to explain, but it asks you to track which sessions were used and when the block expires.
Many clubs mix them, and that is normal. The recreational stream might be sold by the term and the competitive squad by the month, and a family with a child in each is an ordinary household. In Gympillar the way a family may pay is a studio-wide setting on the Terms tab: in full, over instalments, monthly, or a block up front, and each can be limited to certain programmes. Separate streams are billed on separate runs, so one household can be on a term bill for one child and a monthly bill for the other without being charged twice.
A child who joins part-way through
Sooner or later a child turns up in week three. You have three honest options: charge the whole period, charge only for the lessons left, or charge the whole period and give make-up credits for the lessons already gone. Pick one on purpose, because families compare notes.
Gympillar can apply a ladder of bands based on the day of the month a family joins, for example one answer for the first week and another afterwards, each being full price, a share for the lessons left, or full price with make-up credits for the missed ones. A club can set the ladder studio-wide and override it for a class. The amount is counted from your actual register, so a session you cancelled is neither charged nor owed. If you never set the ladder, nothing changes: a term bill covers the lessons left, and a plain monthly place is charged the whole month, as it always has been. The invoice line says which rule applied.
Sibling rates: a percentage or a sum
Most clubs offer something for a second child, and it is better to state it as a number than as a mood. The two common forms are a percentage (a fifth off) or a flat sum off each place. A percentage scales with the class price; a flat sum is easier to put on a flyer.
Decide who pays full price. A sensible rule is that the dearest child pays full and every other child gets the rate, which is how Gympillar works, counted across the whole household and applied to every class the discounted child takes. The alternative, one discount per family, makes a third child cost more than a second for no reason you could explain at the desk. The rate is recalculated whenever the household changes, so if the oldest child leaves, the figures follow, and a parent is told about the rate before they add the second child rather than after.
A registration fee once a season
Many clubs charge a one-off fee for insurance or membership. The mistake is charging it every time someone registers, so a child in two classes pays twice. In Gympillar the fee is set on the programme and charged once per child per season; a sibling pays their own, and a child in two programmes pays the dearer one once. It appears as its own line on the first invoice, and the registration form states the policy rather than a surprise figure. A class with no season is not charged, since “once a season” needs a season to count in.
A discount for paying up front, or a set term price
There are two ways to reward a family for paying a term in one go. You can take a percentage off the sum of the months, or you can say the term costs a stated amount per month when paid that way. A stated term price is easier to say out loud.
Gympillar supports both. A payment plan can carry a percentage, and each training option can carry its own price per month for the term. Where an option has that price it replaces the plan’s percentage rather than adding to it, because two stacked reductions produce a figure nobody quoted. Where a studio agrees a figure with a family by hand, that figure is kept as agreed.
Instalments and automatic payments
If a term is large, offer to split it. Instalments work when the dates are clear (the first of each month) and the total is exactly the balance, no more and no less. A catalogue plan is chosen by the parent at registration; a club can also agree dates with a family by phone and record them against a bill, and those instalments are collected by the same process, with the dates shown before they are saved.
A card or bank debit can be kept on file with the household’s consent, and the club can ask for it as a condition of a place. Money is then taken on the due date, after the family has been told. Interac e-Transfer cannot be pulled by anyone, so a club that bills by e-Transfer still gets an invoice sent automatically but has to wait for the payment; how e-Transfer reconciliation works covers the matching.
Chasing a bill that is late
Decide the order in advance: a reminder soon after the due date, a firmer one a week later, and then a call. Gympillar’s default reminders go out three, seven and fourteen days after a bill is due, a club can change the ladder, and a bill being collected by autopay or an agreed instalment plan is not chased as though it were late. If a seat is being held for an unpaid registration, the family is counted down to the date the seat is released instead, so they hear about the deadline before it passes rather than three days after.
Putting it together
A sensible starting point for a club with seasons is a term price for the main stream, an instalment option for families who need it, a clear rule for part-way joiners, a stated sibling rate and one registration fee a season. Whatever you choose, write it down in words a parent can read before they register. Your Gympillar subscription is sized by the number of athletes, not the number of classes, so a pricing structure with several streams does not cost you more. The invoicing and registration sections show where each of these settings lives, and the vertical pages show how it looks for dance studios, swim clubs and gymnastics clubs.
If you collect payments by card and are in the United States, card and ACH payments for US clubs covers the fees. For the form your families fill in first, see class registration and waitlists, and all guides for the rest.
Questions clubs ask
Is it better to bill per term or per month?
Per term gives you income before the season starts and fewer mid-season drop-outs; monthly gives families a smaller payment and suits continuous intake. Many clubs use both, a term for recreational seasons and a monthly price for a competitive squad.
How should a club charge a child who joins in week three?
Choose one rule in advance: the whole period, the lessons left, or the whole period with make-up credits for missed lessons. Gympillar lets a club set that by the day of the month a family joins, and the invoice line states which rule applied.
Should a sibling discount be a percentage or a flat amount?
Either works. A percentage scales with the class price and a flat sum is easier to advertise. Whichever you pick, decide who pays full price: charging the dearest child in full and discounting each other child avoids a third child costing more than a second.
Can a registration fee be charged once instead of every time?
Yes. In Gympillar the fee is set on the programme and charged once per child per season, so a child in two classes pays it once, and a sibling pays their own.
Can software take Interac e-Transfer payments automatically?
No. Nobody can pull an e-Transfer; the family has to send it. Software can raise the invoice automatically and match the deposit notification to it afterwards. Automatic collection needs a card or bank debit kept on file.
Bring your current fee schedule.
Book a demo with last year’s terms, sibling rate and fees in front of you, and we will set them up as they are so you can see what a family sees.